Hey makeup enthusiasts! Have you ever searched for that perfect red lipstick? The one that feels amazing, lasts all day, and makes you feel like you can conquer the world? Well, today, we're diving deep into the Bourjois Rouge Edition Velvet 07, a cult-favorite lip color that's been turning heads for years. We'll be covering everything: the shade, the formula, how it wears, and if it's the right red for you. So, grab your favorite drink, and let's get into this detailed review of the Bourjois Velvet 07!

    First Impressions: What Makes Bourjois Rouge Edition Velvet 07 Special?

    So, what's all the hype about the Bourjois Rouge Edition Velvet 07? This lipstick has earned a reputation for being a go-to red for many, and for good reason! First off, the shade itself, commonly described as a true, classic red with cool undertones, which can often make teeth appear whiter. It is a timeless color that suits a variety of skin tones, especially those with cooler complexions. The appeal of this red is its versatility, making it suitable for both day and night looks. You can build it up for a bold statement or dab it on for a more subtle pop of color. The other amazing thing is its texture: The Rouge Edition Velvet formula is known for being a liquid lipstick that dries down to a velvety matte finish. The texture feels incredibly lightweight on the lips, unlike some other matte lipsticks that can feel drying and uncomfortable. This unique formula is one of the main reasons the Bourjois Rouge Edition Velvet line, including the 07 shade, is so popular. The ease of application is one more important aspect of the Bourjois 07. The applicator wand is precise, making it easy to define the lip line and apply the color evenly. This ease of use makes it a great choice for both makeup beginners and pros. Another key feature that adds to the appeal of this lipstick is its longevity. It can last for several hours without needing a touch-up, which is perfect for busy days or long nights. The formula is designed to be transfer-proof, which helps to maintain the color and prevent it from smudging or feathering, giving a clean and polished finish.

    Unboxing and Initial Swatch

    When you first get your hands on the Bourjois Rouge Edition Velvet 07, you'll immediately notice the sleek, minimalist packaging. The tube is simple and elegant, a clear indicator that the focus is on the product itself. The doe-foot applicator is well-designed, allowing for precise application and helping to define the lip line without the need for a separate lip liner, and the smooth, creamy texture of the liquid lipstick makes the application process feel luxurious, gliding effortlessly onto the lips, ensuring full and even coverage in just one swipe. The initial swatch reveals the vibrant, true-red color, making a striking impression. It dries down to a beautiful matte finish in a matter of seconds, which is a great first impression.

    The Shade: Decoding the Classic Red of Bourjois Velvet 07

    Let's talk color, shall we? Bourjois Velvet 07 is not just any red; it's a statement red. It's the kind of red that stops people in their tracks (in a good way!). This shade is typically described as a true red with cool undertones. This means it leans slightly towards blue, which can make your teeth appear whiter and brighten your complexion. This color is incredibly versatile and can suit a variety of skin tones, particularly those with cool or neutral undertones. It strikes a perfect balance between being vibrant and classic, making it suitable for any occasion. For those with fairer skin, the color provides a bold pop without overwhelming their features. It can be built up for a dramatic, glamorous look or lightly applied for a more subtle, everyday touch of color. For medium skin tones, the shade creates a striking contrast. It enhances the natural warmth of their complexion, adding depth and definition to their lips. The cool undertones complement the skin's natural tones, resulting in a balanced and sophisticated appearance. Those with deeper skin tones find that the red appears vibrant and rich. The cool undertones of the lipstick beautifully complement their skin, offering a striking and polished look. The versatility of Bourjois Velvet 07 allows it to be used in various ways: a full-coverage application for special events or a light dab for a more casual look. This adaptability makes it a staple in any makeup collection.

    Undertones and Skin Tone Compatibility

    One of the most appealing aspects of Bourjois Velvet 07 is its cool undertone, which makes it an excellent choice for a variety of skin tones. The cool undertone has a unique ability to make teeth appear whiter, and the shade is flattering for skin with cool or neutral undertones, by helping to balance out the warmth of the skin. If you have fair skin, this red will create a classic, bold look that enhances your features without overpowering them. It provides a striking contrast that can be easily customized with the rest of your makeup. For medium skin tones, the shade will provide a beautiful pop of color that adds depth and definition to your lips. It enhances the natural warmth of your complexion and creates a balanced, sophisticated appearance. For those with deeper skin tones, the rich, vibrant red looks stunning. The cool undertones of the lipstick will beautifully complement your skin, resulting in a striking and polished look. This lipstick's adaptability makes it a versatile addition to any makeup collection, whether you're going for a bold statement or a subtle touch of color.

    The Formula: Unpacking the Velvet Touch

    The secret behind the magic of Bourjois Rouge Edition Velvet 07 lies in its innovative formula. The liquid lipstick dries down to a velvety matte finish, providing a comfortable, long-lasting wear. It is incredibly lightweight and doesn't feel drying on the lips, a common issue with many matte lipsticks. The formula is enriched with volatile oils, which provide a smooth, glide-on application. These oils evaporate as the lipstick dries, leaving behind a velvety, matte finish. The formula is designed to be transfer-proof, which prevents the color from smudging or feathering, maintaining a clean and polished look for hours. The unique blend of ingredients ensures that the lipstick stays put without compromising comfort. The creamy texture allows for a smooth application, minimizing any pulling or dragging on the lips. Once applied, the formula quickly sets, providing a flawless matte appearance that's both beautiful and resilient. The formula also incorporates pigments that provide rich, intense color payoff, ensuring that the true red shade is vibrant and noticeable. Whether you're wearing it for a full day at work or a night out, the Bourjois Velvet 07 is made to last. This perfect formula makes this lipstick a must-have in any makeup collection, offering a balance of style, comfort, and performance.

    Application and Wear Time

    The application process is a breeze, thanks to the precision applicator. The doe-foot applicator is specifically designed to provide a smooth, precise application. This is especially helpful for defining the lip line and achieving an even coverage. Begin by outlining your lips using the applicator and then fill in the rest of your lips. The formula glides on smoothly, ensuring full coverage in just one swipe. Because of the quick-drying formula, it sets quickly, so it's essential to work efficiently. Wear time is also exceptional. Bourjois Velvet 07 can last for several hours without requiring touch-ups. It is designed to be transfer-proof, resisting smudging and feathering, which makes it perfect for busy days or special events. This longevity is a significant advantage, allowing you to maintain a polished look for hours. For the best results, it's recommended to exfoliate your lips before application. This step helps to smooth the surface and prevents the color from settling into any fine lines or imperfections. Using a lip primer can also enhance the wear time and improve the overall appearance. For touch-ups, apply a light layer of lipstick over the existing color. This helps to refresh the color without creating a cakey appearance.

    How It Wears: Longevity, Comfort, and Transfer-Proof Qualities

    Let's talk about the real-world performance of the Bourjois Rouge Edition Velvet 07. After all, a lipstick is only as good as its wearability, right? This one is known for its remarkable longevity. Once applied, it settles into a beautiful matte finish that stays put for hours. You can expect it to last through meals, drinks, and even the occasional kiss (smooth!). The formula is designed to be transfer-proof, meaning it won't easily smudge off onto your coffee cup or your significant other. This is a huge win for those of us who hate constant touch-ups. But it's not just about lasting power. This lipstick also scores high on the comfort scale. Unlike some matte lipsticks that can leave your lips feeling dry and cracked, this one is surprisingly comfortable to wear. The lightweight formula feels almost weightless, and the velvety finish doesn't emphasize lip lines or dryness. The transfer-proof qualities are another major plus. You can confidently go about your day without worrying about your lipstick bleeding or feathering. This helps to keep your lip color looking fresh and polished throughout the day. The result? A red lip that looks stunning and feels great. The Bourjois Rouge Edition Velvet 07 offers a fantastic combination of long-lasting wear, comfort, and transfer-proof qualities, making it a reliable and enjoyable choice for everyday wear or special occasions.

    Longevity and Maintenance

    The longevity of Bourjois Velvet 07 is one of its most remarkable features. You can confidently wear it all day without worrying about constant touch-ups, which makes it perfect for long workdays or special events. The formula's ability to stay put is a significant advantage. The application of a lip primer before applying the lipstick can further enhance the wear time, creating a smooth base. The lip primer helps to fill in any fine lines on the lips, ensuring that the color adheres evenly. After applying the lipstick, it's essential to avoid rubbing your lips together immediately to allow the formula to set properly. This will prevent the color from smudging or transferring, ensuring a longer-lasting effect. For touch-ups, which are usually minimal, you can apply a light layer of lipstick over the existing color. Avoid applying too much product, as this can lead to a cakey appearance. Instead, use a blotting technique to maintain the smooth finish of the lipstick. With proper care and maintenance, Bourjois Velvet 07 can provide hours of beautiful, long-lasting wear.

    The Verdict: Is Bourjois Velvet 07 Right for You?

    So, after all of that, is the Bourjois Rouge Edition Velvet 07 the perfect red lipstick? Well, that depends on your individual preferences, but it's a strong contender! If you're looking for a classic, true-red shade that's universally flattering, the answer is a resounding yes. If you love a comfortable, lightweight matte formula that lasts all day, then you'll adore this one. If you're after a lipstick that’s easy to apply and doesn't require constant touch-ups, this is an excellent choice. However, if you prefer a very hydrating formula or are not a fan of matte finishes, this might not be your perfect match. While it's relatively non-drying for a matte lipstick, it might not provide enough hydration for some. Ultimately, it’s a high-quality product that offers exceptional value, combining a beautiful shade, a comfortable formula, and impressive staying power. It's a fantastic option for anyone looking to add a classic red lipstick to their collection. If you're a fan of red lipstick, it's definitely worth giving this one a try. You might just find your new holy grail!

    Pros and Cons

    To make your decision easier, let's break down the pros and cons of Bourjois Velvet 07:

    Pros:

    • Classic Shade: A true red that flatters many skin tones.
    • Comfortable Formula: Lightweight, non-drying, and velvety matte finish.
    • Long-lasting: Stays put for hours, transfer-proof.
    • Easy Application: Precise applicator for a smooth application.
    • Affordable: Offers excellent value for its price.

    Cons:

    • Matte Finish: Not ideal if you prefer a glossy or hydrating lipstick.
    • May Dry Out Lips: Although not as drying as other matte lipsticks, some people with dry lips might still find it uncomfortable.

    Where to Buy and Pricing

    You can find Bourjois Rouge Edition Velvet 07 at most major drugstores, beauty retailers, and online. The price point is generally affordable, making it accessible to a wide range of consumers. Retailers such as Boots, Superdrug, and Ulta carry the brand. You can also find it online at various retailers, including Amazon. The availability of this lipstick makes it an easy addition to your collection. The price typically ranges from $10 to $15, depending on the retailer and any current promotions. This affordability makes it a great value, especially considering the quality and performance of the product. Keep an eye out for sales and discounts at drugstores and online retailers. Sometimes, you can find it for an even lower price. Checking customer reviews and comparing prices across different retailers can help you get the best deal.

    Alternatives

    If you're interested in similar red lipsticks, here are a few alternatives to consider:

    • Maybelline SuperStay Matte Ink in the shade Pioneer: Known for its long-lasting, transfer-proof formula, this red offers a bold and vibrant look.
    • MAC Ruby Woo: This iconic red lipstick has a retro matte finish. It is a long-lasting and timeless classic.
    • NARS Dragon Girl Velvet Matte Lip Pencil: Offers a beautiful matte red with a creamy, comfortable formula.

    I hope this review gives you everything you need to know about the Bourjois Rouge Edition Velvet 07. Good luck with finding the perfect red for you!